Recent posts
marzo 2017
7 Mobile Marketing Techniques for the Travel Industry
Travel brands understand better than anyone that it’s more fun to live on the move. By adopting mobile marketing techniques, [...]
7 Mobile Marketing Techniques for the Travel Industry
Travel brands understand better than anyone that it’s more fun to live on the move. By adopting mobile marketing techniques, [...]
Travelers’ Online Search and Booking Behaviors
Do you want to know how travelers are finding your hotel? TrustYou recently collected research revealing travelers' similar behaviors during [...]
UK Internet Users Give Cold Shoulder to Sponsored Content
Internet users in the UK expressed little interest in sponsored content in a November 2016 survey conducted by YouGov. Over [...]
Sojern’s Global Travel Insights for 2017
By first looking back at how we wrapped up 2016, and then looking forward at travel patterns until Spring, the [...]
How will you Create That Seamless Travel Experience?
Most travellers today have a mobile or a tablet to help with the planning, search and the on trip experience. [...]
Marketing and Mobile Strategies to Engage the Connected Traveller
This survey has been produced in association with EyeforTravel San Francisco Summit for the travel industry on the 24th [...]
febrero 2017
Alon Eldar, Founder de Only Rentals, explica cómo se han multiplicado los nuevos destinos
En la Mesa Redonda sobre el Futuro del Alojamiento, en el Travel Innovation Summit organizado por Top Seeds Lab y [...]
Pablo Gago, CCO de Room-Mate Hotels, hablar de los nuevos servicios a integrar en la reserva
En la Mesa Redonda sobre el Futuro del Alojamiento, en el Travel Innovation Summit organizado por Top Seeds Lab y [...]
Ovidio de Andrés explica la importancia de la especialización
En su participación en el Travel Innovation Summit organizado por Top Seeds Lab y Twitter, en Madrid, en el que [...]
enero 2017
Marcos Guerrero, CPRO de OdigeO, enfatiza la importancia de facilitarle la experiencia al viajero
En la Mesa Redonda sobre el Futuro del Transporte, en el Travel Innovation Summit organizado por Top Seeds Lab y [...]
Expedia, Hopper and Skyscanner, are all the same?
Isabel Thottam explains the in the travel industry, airlines and travel agents might categorize you as one of the following types [...]
The hotel industry has to redefine itself
Daniel E. Craig, Founder, Reknown, explains that the hotel industry isn’t known for being quick to adapt and evolve, and [...]
Mobile Fuels Online Dominance in Europe
Brexit. Trump. Terror. Amidst all the remarkable headlines, here's one nugget you might have missed last year: 2016 was the [...]
The Real Price of Cheap Talk
We’ve all had the experience of searching online for a product and then being pelted with advertisements for that product [...]
IoT is the next big thing
The Internet of Things (IoT) is disrupting businesses, governments, and consumers and transforming how they interact with the world. Companies [...]
Travel marketing is more frustrating than ever
Digital marketing is a great way to burn lots of cash, now more so than ever. As Matthew Barker, head [...]
How technology is shaping business traveler behavior
Many business travelers’ preferences are shifting as a result of new technology solutions and ridesharing services are one of many [...]
Are Consumers Turned Off by Too Many Choices? Not Yet.
For well over a decade, researchers in consumer behavior have debated whether the ever-expanding array of goods creates “choice overload” [...]
Carnival Corp. Wants Wearable Tech to Elevate the Cruise Experience
As Hannah Sampson writes, The Walt Disney Company changed the vacation game with its MagicBand technology that gave visitors control [...]
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