javier

Acerca de Javier González-Soria

Dr. Javier Gonzalez-Soria y Moreno de la Santa is an international expert in online travel, eCommerce, eMarketing, mCommerce, connectivity and digital transformation.
25 05, 2017

Getting to know more about: Conichi

Por |2020-11-25T01:49:23+01:00mayo 25th, 2017|Etiquetas: |

Defining tomorrow's hospitality: The future of hotels and how digitalization can change the travel industry. That is the mission of Conichi, as explains Maximilian Waldmann, Founder & CEO, Conichi at the Battleground of the Phocuswright Conference in Amsterdam

25 05, 2017

Manuel Butler, Director General de Tourespaña

Por |2020-11-25T01:34:35+01:00mayo 25th, 2017|Etiquetas: |

El Director General de Turespaña explica cómo se ha gestado la actual apuesta de captación de viajeros cualificados a España, categorizados como "Cosmopolitas", siendo el resultado de un profundo y cuidado estudio de mercado que ha permitido segmentar adecuadamente los mercados para encontrar las opciones con volumen más interesantes para España en términos de calidad [...]

24 05, 2017

Personalization is key in Travel

Por |2023-02-17T21:20:45+01:00mayo 24th, 2017|Etiquetas: |

Terry Kane, Head of Travel for UK at Facebook, explains at the Phocuswright Conference in Amsterdam that personalization, based on segmentation, as a direct consequence of the mobile adoption, is key to live up to the travelers' expectations

24 05, 2017

Digitalisation and Sustainable Tourism, Opportunities and Challenges

Por |2020-11-25T02:18:32+01:00mayo 24th, 2017|Etiquetas: |

Technology is reshaping tourism businesses and redefining the contours of the tourism environment. Intelligence has become a fundamental tool for the strategic management of any destination. Business intelligence, big data, robots and artificial intelligence are innovative and powerful instruments of smart tourism. This session will address the impact of new technological developments on different tourism [...]

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