javier

Los mapas, gráficos e infografías realmente pueden ayudar a hacer más compresibles los datos y la información. Y seguro que los siguiente mapas le sorprenderán y le harán cuestionarse sus futuras decisiones de negocio en relación a su expansión internacional y mirar aún más hacia Asia. Global Internet Usage Based on Time of Day The World’s [...]

Here’s a  snapshot of the points data is being collected from and how increasingly it will be used to analyse purchase behaviour and target consumers with particular products and services. The balance is slightly tipped towards the positives of big data such as the emergence of innovative business models although some significant downsides are raised around [...]

Industry bodies representing travel agents, global distribution systems and other technology players are speaking out on proposals from the International Air Travel Association to deliver a platform to help airlines sell ancillary products. IATA’s New Distribution Capability is built around XML-based protocols and aims to enable airlines to offer personalised offers to customers. A working group of about 30 [...]

  Rob Forbes is a serial entrepreneur with an eye for design. He earned his MBA from the Stanford Graduate School of Business in 1985, and founded Design Within Reach in 1999 on the premise that he could disrupt the furniture and decorator businesses by selling modern designer furniture direct to consumers over the internet. The company [...]

AdRoll has released an infographic that helps a marketer decide in which digital platform will you be spending your marketing budget for 2013? Web advertisements or Facebook ads? Which platform yields the best results? The answer is that combing both is the best Retargeting is a technique by which a website displays an advertisement that is related to [...]

Various bits of research point to how consumers often have a poor experience when visiting hotel sites on a mobile, not least because the platforms have not been optimised for devices. But with consumers increasingly using their mobile or tablets to access information or makes bookings on hotel sites, properties must wake up to what is [...]