Temas en este eNews Marc Ryan, CDO of Thomas Cook, explains his brilliant vision of how to accomplish a digital transformation The Growth CMO, personas and potential An Analysis of Consumer Email Habits Digital Video Better Be up to Millennial standars How to maximise ad spend across multiple devices Engaging the empowered holidaymaker The Inbounder [...]
El restaurante, que se encuentra a diez minutos de Lleida, se divide en dos partes diferenciadas como son la de la cocina catalana, elaborada 100% con productos leridanos, y, la parte de salones para convenciones, y que puede llegar a albergar hasta 1.000 personas. Dentro del complejo de la Fonda del Nastasi, y desde el año 2005, junto a su parque temático vinícola, se [...]
With hotels and consumers seeing real benefits from the metasearch channel, what does it mean for the OTAs? Pamela Whitby takes a look. With metasearch players edging closer to the transaction, and OTAs integrating meta into their offerings, what does the future hold. Freedom of choice can be a wonderful thing but faced with countless travel websites consumers, more often [...]
Temas en este eNews Metasearch vs OTAs: collision course or room for both With Google Search Ads, Higher is Not Always Better Mobile Content and Activities Round Up Do you Keep Up in the digital and mobile marketing ecosystems? Understand The Unsettled European Payment Landscape 20 Cases of Innovative Digital Marketing Excellence Considerations for a [...]
Glen Fogel, responsible of all the acquisitions of Priceline, explains the vision they have as a group to keep growing, both in the B2C and the B2B space, to provide the better exprience to their clients, which are not only the travellers but also the suppliers.
Peter Long, CEO of TUI Group, explains what implies the evolucion from TUI Travel to TUI Group and draws the strategic roadmap for the next decade, based on owning the product and differenciation, providing and end to end experience to the traveller.
Kenny Jacobs is interviewed by Tony D'astolfo, Managing Director of Phocuswright, and explains how the company is evolving to become customer centric and a real on line travel platform in the future.