Skift and Amazon Web Services (AWS) collaborated in summer 2021 on a global research study of global travel leaders to produce the 2021 Digital Transformation Report.
Building on the insights from a survey of over a thousand travel industry leaders across a diverse range of sectors in North America, Europe, Asia- Pacific, and Latin America, the report shines a light on a rapidly digitizing industry in flux: offering an important guide to the travel and hospitality industry as it embraces emerging digital realities and opportunities, and navigates the challenges throughout the decade ahead and beyond.
Dr. Javier Gonzalez-Soria y Moreno de la Santa is an
international expert in online travel, eCommerce, eMarketing, mCommerce, connectivity and digital transformation.